Xiaomi's new car, the SU7, has impressive features and a lower price compared to Tesla, but there are doubts about its production, reliability, and market reception, raising concerns about its sustainability
Questions to inspire discussion
-
How does Xiaomi's car compare to Tesla's?
—The video discusses the similarities and differences between Xiaomi's SU7 and Tesla's gigafactory, as well as the pricing strategy of the new product.
-
What are the concerns about Xiaomi SU7?
—The video mentions concerns about traction control, over-the-air updates, and doubts about its reliability and market reception.
-
What is Xiaomi's potential in sustaining losses?
—The video explains Xiaomi's ability to sustain losses in the automotive side due to profits from other divisions, and their potential to control costs and narrow their losses on their models.
-
What are the doubts about Xiaomi SU7's appeal?
—The video discusses doubts about the car's appeal and features, despite its exciting design and shared DNA with other successful designs.
-
How does BAIC's production capability compare to others?
—The video mentions that BAIC can produce new cars every 76 seconds, and is a major car manufacturer in China, producing their own cars as well as joint venture vehicles.
Key Insights
- 🚗 It's rare for a company to ramp up production so quickly, leading to speculation that Xiaomi may have had a bunch of cars already made in advance.
- 🏎️ Baic is the manufacturer of the Chinese Mercedes, not a knockoff, but the actual Chinese Mercedes.
- 🚗 Despite the great specs, the Xiaomi SU7 had a traction control issue that caused it to fishtail and crash, raising concerns about its safety.
- 🚗 The infotainment system in a car can be a deal breaker for some people, even if the car is otherwise great.
- 💰 The fear is that Xiaomi may have to raise the price on their models to cover the losses, potentially impacting their competitiveness in the market.
#FutureAzA
XMentions: @FutureAzA @HabitatsDigital @Xiaomi @herbertong @TeslaBoomerMama @theJeffLutz @R6Alex @RandyWKirk1
Clips
-
00:00 📱 Xiaomi's new Tesla competitor looks impressive, but there are doubts about their ability to produce and sell it.
-
01:06 🚗 Xiaomi delivered 7,000 cars in their first month, possibly by contracting out production to a state-owned company.
-
02:48 🚗 Xiaomi SU7 compared to Tesla's gigafactory, with Baic's capability to produce new cars every 76 seconds highlighted.
- Baic is a major car manufacturer in China, producing their own cars as well as joint venture vehicles, including the Chinese Mercedes, and they have the capability to produce new cars every 76 seconds.
- Xiaomi SU7 is being compared to Tesla's gigafactory, with the speaker pointing out similarities and discussing the common practice of benchmarking in the industry.
-
05:17 🚗 Xiaomi SU7 is a traditional car with the capacity to make 360,000 a year, slightly cheaper than a Tesla, but questions remain about its sustainability.
-
06:32 📱 Xiaomi SU7 has great specs and looks fantastic, but there are concerns about its traction control and over-the-air updates.
- The speaker discusses the strategy of pricing a new product high initially to maximize profits, and agrees with the point made by the other person.
- Xiaomi SU7 has great specs and looks fantastic, but there are concerns about its traction control and over-the-air updates.
-
08:20 🚗 Xiaomi SU7 looks good, but its reliability and market reception are still uncertain, with a discussion on the importance of infotainment in cars and a humorous mention of a "fart machine" in Mercedes cars.
- Xiaomi SU7 looks good, but it's too early to judge its reliability and whether people will continue to buy it.
- The speaker discusses the importance of infotainment in cars and the potential disappointment of compromising on it, but also jokes about the presence of a "fart machine" in Mercedes cars.
-
10:51 📱 Xiaomi SU7 has impressive light shows and features that other companies lack, which could hurt them in the long term.
-
11:37 🚗 Xiaomi SU7 offers Tesla-like features at a lower price, but potential losses and doubts about its appeal raise concerns about its sustainability.
- Xiaomi has the potential to sustain losses in the automotive side due to profits from other divisions, and they have the ability to control costs and potentially narrow their losses on their models.
- Xiaomi SU7 is offering Tesla-like features at a lower price, but it may not be sustainable in the long run due to potential monumental losses.
- The Xiaomi SU7 car has some shared DNA with other successful designs and is exciting, but there are still some doubts about its appeal and features.
-------------------------------------
Duration: 0:15:4
Publication Date: 2024-05-08T14:38:43Z
WatchUrl:https://www.youtube.com/watch?v=W3mm6UxiKfc
-------------------------------------